Thursday 20 February 2014

WhatsApp Deal A Strong Factor for the Future of Facebook

Fast growing online messaging service WhatsApp Inc is getting sold to Facebook Inc. Social media giant Facebook announced the buying of mobile messaging service WhatsApp for $19 billion. This deal is expected to be one of the largest technology deals ever. Facebook is indicating its move into the mobile messaging market through this big deal.

Facebook WhatsApp deal

Jan Koum, co-founder and chief executive officer of WhatsApp Inc started a company by 2009 after he left Yahoo in 2007 along with his co worker Brian Acton. He was disappointed with the internet companies about focus more on advertising.  They started WhatsApp for people and concentrate more on creating an easy to use messaging product than gaining their marketing pitches.

WhatsApp Co-founders Brian Acton and Jan Koum
WhatsApp Co-founders Brian Acton and Jan Koum

Koum’s desk has a text saying No Ads! No Games! No Gimmicks! This proportionally means he didn’t like these to be on the internet application used by users. He wrote in his blog post that, no one wakes up excited to see more advertising and sleeps thinking about the ads that they going to see in the next day when accessing the application.

Their idea to develop an application with only best user interface than ads paid off with a bang. Famous mobile app, WhatsApp has more than 450 million monthly users, which is more than Twitter; these people exchange messages through their handsets, billions of messages every day getting exchanged through WhatsApp.

This five year old company is bought by Facebook as a largest internet deal since 2001 when Time Warner’s $124 billion deal with AOL in the year 2001. Mark Zuckerberg, chief Executive officer, deal with Koum and Acton to buy WhatsApp and he made them billionaires. Kaum will join the board of directors of Facebook once the deal goes through.

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