Tuesday 12 January 2016

China-India Mobile phone and Component Manufacturing Summit

More than 100 manufacturing comapnies from China have arrived to India to estimate the market conditions in an attempt to support and gain something from Narendra Modi's Make in India initiative. These Chinese manufacturers belongs to handset and component companies.

China-India Mobile phone and Component Manufacturing Summit


Mr. Wu, Founder and CEO of Mobile World (Shoujibao), Shenzhen said that the primary priority of this visit of the manufactirers is to understand the present situation and foreign investment conditions in Indian Market. In an interview with IANS, Wu told that these manufacturing companies want to invest in India and take part in Make in India campaign.

He also said that many companies are showing interest in Indian market after Indian Prime Minister, Narendra Modi's visit to China in last year. They are fascinated to his talks and goals of Make in India initiatives.

China-India Mobile phone and Component Manufacturing Summit will be held on January 13 at hotel Pullman, Aerocity, New Delhi which is aimed at establishment of robust Mobile Manufacturing Eco-System in India. This event is organized by The Indian Cellular Association (ICA) in association with Shoujibao (Mobile World).

Pankaj Mohindroo, National President, Indian Cellular Association (ICA) said that, China is a global leader in mobile phones and components manufacturing and this event which is organized in association with Chinese manufacturing companies will help India to establish to become global manufacturing hub for mobile phones and components in near future.

Major Chinese manufacturing companies such as Gionee, Nuwei, Huawei, Sprocomm, Transsion, Huiye, Sinwoo, Nubia, Meizu, Vikin, HuaLong, Ramos, Mafe, Miki, Wind-Mobi, Poxiao, Camera King, Coolpad, Wingtech, Galaxy Core, Holitech, ZTE and Vivo are expected to attend this summit in New Delhi.

Along with these Chinese top players, Indian manufacturing companies such as Vodafone, Karbonn, Micromax, Lava, Spice and Intex are also expected to attend this event.



Fewer tech glitches in its self-driving cars: Google

The rate of failures in software of self-driving cars that Google developed was declining as technology was learning from its mistakes, in order to bring the tech company closer to its autonomous vehicle creation goal.

These self driving autonomous cars travelled 424,000 miles and had experienced 272 episodes in which the human test driver had to assume control of the vehicle which is called disengagement, when the autonomous technology failed.

self-driving cars by Google


"As we continue to develop and refine the self-driving software, we are seeing fewer disengagements" despite more miles driven, Google said in a 33-page report submitted by law to the California Department of Motor Vehicles on Dec. 31.

California regulations call for test drivers and steering wheels in autonomous vehicles.

Google's development of self-driving cars has spurred outsized interest around the world, but the company best known for search has disclosed little about its strategy, business plans or ultimate goals.

Without the need to watch the road, people in cars will talk on phones, watch entertainment, purchase consumer goods, among many other options, providing valuable data to Google.

The report, covering the period Sept. 24, 2014, when Google began testing on roads of Palo Alto, California, to Nov. 30, 2015, found disengagements occurred about every 785 miles in the fourth quarter of 2014. A year later, that had expanded to 5,318 miles between episodes.

Eighty-nine percent of disengagements occurred on city streets, where more obstacles and stop-and-go traffic make autonomous driving more difficult.

Project director Chris Urmson said Google deliberately tests cars in different weather and times of the day, which explained why some months saw more episodes than others.

Google, a unit of Alphabet Inc, said it kept the threshold for measuring disengagements low to gather as much data as possible to refine the technology.

Also read: Google told to expand right to be forgotten

There were another 69 episodes in which the test driver chose to take control of the vehicle rather than the car signaling to the driver to take control.

Using a simulator to replay the situation, Google found in 13 of these instances its cars would have hit another object had the test driver not taken control. Google said two involved traffic cones, and three were due to "another driver's reckless behavior."

Urmson said the California DMV had not seen the report when it issued draft rules in December restricting how autonomous vehicles could operate for the next three years.



Sunday 10 January 2016

Some highlights from CES 2016

LAS VEGAS — Every January, people flock to Las Vegas to see demonstration of new technology at the annual Consumer Electronics Show. Here are a few of the highlights of CES 2016: 

CES 2016

 CHEVROLET BOLT EV

Chevy demonstrated the first production version of their new electric vehicle at the show. The most notable thing about the new car is that they are promising a range of more than 200 miles on a full charge. They say that the price should come in below $30,000 when you factor in government tax credits. More information will be released at next week's Detroit Autor Show, but overall the new vehicle looks very promising.

KIA SOUL EV


Another big automotive advancement that was shown off was a new self-driving version of the KIA Soul. While it has not been tested in live traffic situations yet, the front end camera which picks up objects on the road to guide the vehicle through traffic has been tested on closed roads. KIA put together a fun little 360 degree action movie to demonstrate the technology.

OCULUS RIFT


As a video gamer, this virtual reality technology has been on my radar for quite some time. At CES, they finally announced that the final product will cost $599. While they did not give a firm release date, they said they should begin fulfilling pre-orders (which you can place now) sometime in March. While there are a few other VR headsets coming out, including the already released Samsung Gear, Oculus has the backing of Facebook..

360 DEGREE VIDEO


Two big commercial camera companies, Nikon and GoPro, announced plans to release 360 degree video cameras. The KeyMission 360 would be Nikon's first every action camera and promises to record 360 degree video in 4K. GoPro already has a spherical camera rig that is meant for professional photographers due to price, but they're intending to release a more casual consumer version of the product. This type of video will become more important once VR hits fully in 2016.

If you're interested in consumer electronic, video games and movies, keep an eye on TV6's Facebook page in the coming weeks where we'll be hosting a short video review show called "ER: Electronic Review."

Thursday 7 January 2016

Technology and social media are in driver’s seat for marketing in 2016

As technology and social media continue to evolve, companies are investing more in educating themselves on changes in the influential sector, a new locally conducted nationwide survey shows. AKHIA, a Hudson marketing and business integration firm, led an online survey in December to examine strategies, trends and considerations for U.S. companies of all sizes in different industries to begin planning for 2016.

akhia


The results showed a push to keep apace with technology and focus spending on newer media. Forty percent of survey respondents said they plan to invest in communication technologies such as marketing automation, customer relationship management or other analytics tools in the near future. The increase in technology budgeting doesn’t stop there. In fact, four out of the five areas in which companies plan to increase spending involve strictly technology, including web and digital strategy, search engine optimization and communication technologies.

The survey, conducted by TRIAD Research Group, an independent market research firm based in Cleveland, featured 225 marketing and communications professionals from different segments, including health care, manufacturing and financial services.

Ben Brugler, AKHIA’s president, said the results were more validating than surprising. “This is exactly in line with what we were talking about with our clients,” Brugler said. These results go hand-in-hand with barriers that industries are shown to face.

According to the survey, 37 percent of companies identified poor infrastructure for collecting and analyzing data as their greatest barrier to measuring success, which is partially related to a lack of proper technology.

“What’s most telling about these results is that implementing the right systems and having the right people in place to not only track, but analyze data will be critical in the next five years,” the AKHIA report concluded.

What’s more, three out of the five areas respondents planned to invest in training were centered on technology as well. The first and most prominent was social media strategy, while digital marketing strategy and digital paid media trailed behind.

"That was our thinking, that marketing was going to be investing a lot in technology and digital databases, things that would be affecting their job,” Brugler said. “We were seeing it even with our own clients." A new reality.

Also read: US Intelligence CIA Joins Twitter and Facebook

As technology becomes more of a normality for businesses, one specific facet is beginning to show its face, and it doesn’t look like the trend is going to slow down anytime soon.

In AKHIA’s survey, social media reigned as the biggest marketing trend affecting businesses. The survey found 41 percent of companies will definitely or probably increase spending for nontraditional advertising, such as social and banner ads.

At the same time, 28 percent of companies will definitely or probably decrease spending on traditional forms of advertising in the next five years, such as print, billboard and sponsorships. Social media was also the main thing businesses wanted to educate themselves on in the next one to two years to do their jobs more effectively.